LIBANGO LANDU AN UPCOMING ARTISTE LANDS A DEAL WITH BETWAY

34-year old local upcoming artiste Washington aka Libango Landu, has inked a deal with leading sports betting company, Betway Kenya to develop a track that will be used as the brand’s signature tune.

The Nairobi based artist has in the recent past captured the airwaves with hit tracks bonbon and Bless Me featuring  Papa Dennis and Chidinma from Nigeria, among others.
Betway’s decision to go with Washington was deliberate. “We chose local talent because we are interested in Betway growing as a local brand through homegrown development, in sports and beyond,” said Wanja Mwangi, Betway Kenya country manager. “We want youth in all fields to prosper,” she added.
The track was recorded in Kenya by renowned East African producer R-Kay as part of a broader branding campaign by Betway dubbed “Champions unite.”
The campaign seeks to showcase consumer interaction with Betway and enable Kenyans to experience the true meaning of championship.
The track has also been adapted as the brand’s signature tune, which inspires people to let out the champion within, and together, aim for greatness in unity and enjoy the experience and joy that comes with being a winner.

“I am grateful for the opportunity that Betway has accorded me. It provides a platform for me to take my career in music to the next level.” Said Washington.

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