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Kenya Breweries Limited unveiled the new refreshing look for its premium brand Tusker Malt Lager, as it looks to cement its position in the premium beer category.

As part of the unveiling, the brand also rolled out a new campaign dubbed The Taste of Legends set to celebrate legendary achievements by Kenyans who have already pioneered in various spheres of their lives. The TV Ad features pioneering African journalist, Jeff Koinange, an award-winning and celebrity legend in his own right. Commenting at the event, Mr. Koinange, a former CNN scribe said:

[testimonial author=”Jeff Koinange ,MBS ” position=”Tusker Malt Ambassador” avatar=”images/rocketlauncher/pages/blog/Jeff_Koi2.jpg”]As a premium Kenyan beer and a GOLD ‘Le Monde’ selection winner, Tusker Malt is indeed the defining taste of Kenyan legends and I am extremely privileged to be part of this campaign. I look forward to inspire and celebrate with Kenyans through this iconic brand[/testimonial]

I am a journalist, fashion show choreographer, a backstage manager, an actress and the owner of As a journalist, I specifically focus on entertainment and feature writing.