WILLIS RABURU SPEAKS ON THE NEED TO HAVE GOOD STRUCTURE IN THE ENTERTAINMENT INDUSTRY

TV presenter and musician Willis Raburu shared the importance of having a good structure in the entertainment industry.

In a social media post, Raburu said there are many opportunities for creatives; he feels the industry needs to open up for creatives to ensure that corporates pay them better. “I feel the industry needs to really open up more for creatives so that even corporates and other institutions can do better with payments,” he said.

Raburu noted that a good structure is crucial for this to happen and for artists to make money from their art and content online.“Organisations and basically the entertainment industry needs to be structured so that the artist makes money from art. The content creator makes money from content. We are a vastly talented country and if that is done, the kiki, the oversharing, commercialising victims and grief may just stop,” he added.