GOSPEL MUSICIAN PITSON SIGNS LICENSING DEAL WITH UNIVERSAL MUSIC 

Popular Kenyan gospel artist Pitson, known for iconic hits like ‘Lingala Ya Yesu’ and ‘Uvumilivu,’ has signed a licensing deal with Universal Music Group East Africa (UMG EA).

This partnership will see Universal Music Group East Africa oversee the distribution and promotion of Pitson’s extensive music catalog, reaching wider audiences both locally and internationally.

“I am happy and blessed to be part of the UMG family. God has seen me through the music industry thus far and this is another sign of His grace and love that I will choose to walk with Him” Pitson mentions.

Hitting the floor running, the award-winning singer has announced an album with the esteemed record label titled ‘Brand New Me’ set for March 7th that marks a return into the music fray following a stint off the grid. “I decided to take a break from music and take time for personal growth. I’m excited to embark on this journey and share some songs I have written over the years that will restore faith and hope to my fans and believers” he said ahead of new album release.

Speaking on the signing of the Niache Niimbe singer, UMG EA General Manager Chinasa Udeala expressed his excitement at working with one of the country’s revered Gospel acts.

“We are thrilled to welcome Pitson, one of Kenya’s most talented and inspiring gospel artists, to the Universal Music East Africa family. Pitson’s music has touched countless lives with its powerful messages of faith, hope, and love, and we are excited to partner with him as he takes his artistry to new heights. Together, we look forward to sharing his incredible gift with the world and continuing to uplift audiences through the power of gospel music.”