NYASHINSKI SIGNS RECORDING DEAL WITH SONY MUSIC

Kenyan hip-hop heavyweight Nyashinski has officially signed a recording deal with Sony Music. To celebrate the partnership, Nyashinski has dropped his new single, Tai Chi, complete with a sleek, high-energy music video. 

The track is pure Nyashinski magic blending sharp, introspective lyrics with the raw, unapologetic swagger of Nairobi’s streets. It’s a song about hustle, success, and staying true to yourself, delivered with the effortless flow that has made him one of Kenya’s most respected artists.

“This partnership with Sony Music is more than just a deal. It’s a recognition of East Africa’s rich musical talent and a platform to showcase our stories to the world,” said Nyashinski.

The deal is a major win for East African music, proving that the world is finally paying attention. Sean Watson, Managing Director of Sony Music Africa, echoed this excitement, “Nyashinski represents everything the world needs to see from East Africa, authenticity, versatility, longevity, and artistic excellence. This partnership is about more than music; it’s about elevating the culture and giving East African voices the global platform they deserve.”

As part of the deal, Nyashinski is also re-releasing his legendary hits on streaming platforms worldwide. Fans can now relive timeless tracks like: Malaika, Mungu Pekee, Marathon Runner and Hapo Tu.

Christine ‘Seven’ Mosha, Head of Sony Music Eastern Africa said, “Nyashinski’s signing is a milestone for us and a testament to the incredible talent emerging from East Africa. He embodies the spirit of innovation and authenticity that our label strives to promote. We are excited to support his journey as he takes his rightful place on the global stage.”